Segment Your Contacts based on shared traits:
Easily segment your contacts into lists of target groups using our newsletter software. You can create lists based on shared identifying traits, including gender, location, and purchase history.
This allows you to send newsletters to the people most likely to find them interesting: reactivation newsletters to lapsed customers; welcome emails to new registrants; and individualized product offers to buyers of certain types of products.
You can also segment your contacts based on their interactions with your newsletters. This means that you can create contact lists based on whether a contact has opened or not opened a certain newsletter; clicked within a newsletter or not; or has clicked in previous newsletters, but not on anything recently.
With the email marketing software from Newsletter, segmentation possibilities are only limited by your imagination.